Recently, we described that Be-commerce — commerce about bespoke experiences, as opposed to plain e-commerce will drive the next wave in retail and enterprises need to adopt and to technology to successfully ride the wave. Technology will be a key differentiator, supporting and enriching human interaction, enabling personalization, and creating an environment of trust that will build the future of retail.
In this paper, we’ll explore the other side of the same coin. We’ll identify the inefficiencies in the present in-store retail processes and consider technological alternatives for those.
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